Privacy Policy
NuLook - AFFLUORA SERVICES PRIVATE LIMITED
Last Updated: 12 March 2026
1. Introduction
This Privacy Policy describes how AFFLUORA SERVICES PRIVATE LIMITED, operating under the brand name NuLook, collects, uses, stores, processes, and protects personal information when users access or interact with the NuLook website, mobile application, digital platform, and related services (collectively referred to as the “Platform”).
AFFLUORA SERVICES PRIVATE LIMITED is a company incorporated under the Companies Act, 2013, with its registered office located at:
428, 1st Sector, 27th Main Rd,
HSR Layout, Bengaluru,
Bangalore South, Karnataka,
India – 560102.
This Privacy Policy has been prepared in accordance with the Information Technology Act, 2000, the Digital Personal Data Protection Act, 2023, and other applicable laws governing electronic records, data protection, and privacy rights in India.
By accessing the Platform, creating an account, or using any services provided by NuLook, users agree to the terms outlined in this Privacy Policy and consent to the collection and processing of information as described herein.
NuLook recognizes that privacy is a fundamental right and is committed to protecting personal data with transparency, fairness, and security.
2. Scope and Applicability
This Privacy Policy applies to all individuals who interact with the NuLook Platform, including:
• visitors browsing the website
• users registering accounts
• customers purchasing products or services
• individuals contacting customer support
• users accessing the mobile application
The policy governs how personal information is collected, used, stored, disclosed, and protected.
However, this policy does not apply to third-party websites, services, or platforms that may be linked from the NuLook Platform.
Users accessing third-party services are encouraged to review those websites’ privacy policies.
3. Definitions
For the purpose of this Privacy Policy, the following terms shall have the meanings assigned to them:
Company refers to AFFLUORA SERVICES PRIVATE LIMITED operating under the NuLook brand.
Platform refers to the NuLook website, mobile applications, digital services, and related systems.
User refers to any individual accessing or using the Platform.
Personal Data refers to any information relating to an identifiable individual including name, email address, contact number, address, and online identifiers.
Sensitive Personal Data refers to information such as financial data, passwords, payment details, biometric data, or other data categorized as sensitive under applicable laws.
Processing refers to any operation performed on personal data including collection, storage, modification, transmission, analysis, or deletion.
4. Commitment to Privacy
NuLook is committed to protecting user privacy and maintaining the confidentiality of personal information.
The Company adopts industry-standard security practices, technical safeguards, and internal procedures designed to prevent unauthorized access, disclosure, misuse, or alteration of personal data.
Privacy protection is integrated into the design of our technology infrastructure and services through responsible data management practices.
NuLook continuously evaluates its systems and processes to ensure compliance with applicable privacy regulations.
5. Legal Framework Governing Data Protection
This Privacy Policy complies with the following legal frameworks:
Information Technology Act, 2000
Digital Personal Data Protection Act, 2023
Information Technology (Reasonable Security Practices and Procedures and Sensitive Personal Data or Information) Rules, 2011
These laws establish obligations for organizations collecting and processing personal data and provide rights to individuals regarding their information.
NuLook adheres to these legal requirements and implements safeguards designed to ensure lawful processing of personal information.
6. Information We Collect
NuLook may collect various types of information depending on how users interact with the Platform.
Personal Information
Users may voluntarily provide personal information such as:
full name
mobile number used for account authentication and OTP verification
billing or delivery address (if required for services)
profile or preference information provided by the user
demographic information where voluntarily submitted
NuLook does not require users to register using an email address to create an account on the Platform. Users may, however, choose to contact NuLook using email for customer support purposes at hello@nulook.app.
Sensitive Personal Information
In certain circumstances, we may collect sensitive information including:
financial account details
payment card information
transaction authentication data
NuLook uses mobile number and One-Time Password (OTP) verification for authentication and does not require users to create passwords.
Sensitive data is collected only when necessary and protected using encryption technologies.
Transaction Information
When users purchase products or services through the Platform, we collect information including:
Booking history
payment confirmation
billing details
service usage information
This information helps manage transactions and improve service delivery.
Location Information
When users access the Platform through mobile devices, NuLook may collect location information such as:
GPS coordinates
IP address
device location data
Location data allows NuLook to provide location-based features and personalized services.
Users can disable location permissions through device settings if they prefer not to share such data.
Automatically Collected Data
NuLook automatically collects certain information including:
device type
browser type
operating system
IP address
platform usage statistics
session duration
This data helps improve system performance and security.
7. Cookies and Tracking Technologies
NuLook may use cookies and similar technologies to enhance user experience.
Cookies enable the Platform to:
remember user preferences
authenticate users
analyze platform performance
personalize services
Users may disable cookies through browser settings; however, some features of the Platform may not function properly if cookies are disabled.
8. Purpose of Data Collection
NuLook collects and processes personal information for purposes including:
providing and managing services
processing transactions and payments
delivering customer support
personalizing user experience
improving platform performance
conducting analytics and research
detecting fraud and security threats
complying with legal obligations
Data processing is limited to legitimate business purposes and legal requirements.
9. Sharing of Information
NuLook does not sell personal data to third parties.
However, personal information may be shared with trusted partners when necessary.
Service Providers
Information may be shared with:
payment gateway providers
delivery partners
analytics providers
marketing service providers
technology infrastructure providers
All such providers are required to maintain confidentiality and comply with data protection obligations.
Legal Disclosure
NuLook may disclose information when required to:
comply with law enforcement requests
respond to legal proceedings
protect the rights and safety of users
prevent fraudulent activities
Business Transfers
If the Company undergoes merger, acquisition, restructuring, or sale of assets, personal information may be transferred as part of the transaction.
10. Cloud Infrastructure and Data Storage
NuLook uses secure cloud infrastructure services provided by Amazon Web Services (AWS) for hosting and storing data.
AWS provides enterprise-grade security controls designed to protect data from unauthorized access, loss, or misuse.
User data stored on AWS servers may be processed in secure data centers located in India or other jurisdictions depending on infrastructure availability.
AWS maintains its own privacy and security standards, which comply with global industry security frameworks.
NuLook ensures that data stored on cloud infrastructure is protected through encryption, access control, and monitoring mechanisms.
11. Data Security Measures
NuLook implements multiple layers of security including:
encrypted communication protocols
secure server infrastructure
firewall protection
restricted data access controls
regular security audits
Despite these safeguards, no system can guarantee absolute security.
Users should take precautions to protect their login credentials.
12. Data Retention
NuLook retains personal information only for as long as necessary to:
provide services
comply with legal obligations
resolve disputes
enforce agreements
Once data is no longer required, it is securely deleted or anonymized.
13. User Rights under the Digital Personal Data Protection Act
Under the Digital Personal Data Protection Act, 2023, users have the right to:
access personal data held by NuLook
request correction of inaccurate data
request deletion of personal information
withdraw consent for processing
file grievances regarding misuse of data
Users may exercise these rights by contacting the Company.
14. Marketing Communications
NuLook may send users promotional messages regarding:
new services
product updates
offers and promotions
Users may opt out of promotional communications by contacting hello@nulook.app or using unsubscribe options.
Administrative notifications may still be sent.
15. Children’s Privacy
NuLook services are not intended for individuals under the age of 18 without parental supervision.
If NuLook becomes aware that personal data of a minor has been collected without appropriate consent, steps will be taken to delete such data.
Administrative notifications may still be sent.
16. Third-Party Links
The Platform may contain links to external websites or services.
NuLook is not responsible for the privacy practices of third-party platforms.
Users should review the privacy policies of such websites separately.
17. Data Breach Response
NuLook maintains incident response procedures to address potential security breaches.
If a data breach occurs, the Company will:
investigate the incident
take corrective action
notify relevant authorities where required
inform affected users if necessary
18. Changes to this Privacy Policy
NuLook reserves the right to modify this Privacy Policy from time to time.
Updates will be published on the Platform.
Continued use of the Platform after such updates constitutes acceptance of the revised policy.
19. Governing Law
This Privacy Policy shall be governed by the laws of India.
Any disputes shall fall under the jurisdiction of courts located in Bengaluru, Karnataka.
20. Grievance Officer
In accordance with the Information Technology Act, 2000, NuLook will appoint a designated Grievance Officer responsible for addressing user concerns regarding personal data.
Users may submit complaints or inquiries by contacting:
Email: hello@nulook.app
The Company will respond within a reasonable time frame as required under applicable law.
21. Device Permissions and Mobile Application Access
When users access the NuLook Platform through a mobile application, the Platform may request certain device permissions in order to provide core functionality and improve the user experience.
Such permissions may include, but are not limited to:
location access for location-based services
network access to connect with the Platform servers
device information for authentication and security purposes
notification permissions for service updates and alerts
These permissions are requested only when required to provide specific features of the Platform.
Users may manage or disable these permissions at any time through the device settings of their mobile operating system. However, disabling certain permissions may limit the functionality of the Platform.
NuLook does not access device data beyond what is necessary for providing the services offered on the Platform.
22. Analytics and Usage Data
NuLook may use analytics tools and monitoring technologies to understand how users interact with the Platform and to improve the overall performance and reliability of the services.
Analytics data may include information such as:
device type and operating system
browser type and version
pages or features accessed on the Platform
session duration and interaction patterns
application performance metrics
This information is generally collected in an aggregated or anonymized manner and is used to improve product design, optimize system performance, and enhance user experience.
NuLook does not use analytics tools to personally identify users unless necessary for security or fraud prevention purposes.
23. Consent and Withdrawal of Consent
By accessing the Platform, creating an account using a registered mobile number, or otherwise providing personal information, users consent to the collection, processing, and storage of their personal data in accordance with this Privacy Policy.
Users may withdraw their consent for certain types of data processing at any time by contacting NuLook at hello@nulook.app or by adjusting the relevant settings available within the Platform.
Upon withdrawal of consent, NuLook may no longer be able to provide certain services that require the processing of personal data.
Where consent is withdrawn or the user requests deletion of their account, NuLook will take reasonable steps to stop processing the relevant personal data, subject to any legal or regulatory obligations requiring continued data retention.
24. Account Deletion and Deactivation
Users may choose to deactivate their NuLook account at any time through the account settings within the Platform or by contacting the Company at hello@nulook.app.
When a user chooses to delete their account through the Platform, the account will generally be deactivated rather than immediately and permanently deleted. During this period, the user’s account will no longer be accessible for normal use, and the user will not be able to access services associated with the account.
If the user attempts to log in again using the same registered mobile number, the account may be reactivated subject to verification through the Platform’s authentication system.
NuLook may retain certain information associated with deactivated accounts for legitimate business purposes including but not limited to:
fraud prevention and security monitoring
compliance with legal and regulatory obligations
transaction and financial record keeping
dispute resolution and enforcement of agreements
Users who wish to permanently delete their account and associated personal data may submit a request by contacting hello@nulook.app.
Upon receiving a valid permanent deletion request, NuLook will take reasonable steps to delete or anonymize personal data associated with the account, except where retention is required by applicable laws or legitimate business purposes.
Certain information such as transaction records, invoices, or regulatory compliance records may be retained for the period required by applicable law.
Once permanent deletion is completed, the user account cannot be restored.
25. Contact Information
For questions or concerns regarding this Privacy Policy or personal data processing, users may contact:
AFFLUORA SERVICES PRIVATE LIMITED (NuLook)
428, 1st Sector, 27th Main Rd
HSR Layout
Bengaluru, Karnataka – 560102
India
Email: hello@nulook.app


